Markus Lupfer graduated in 1997 from London’s University of Westminster with a first-class honors degree. It was in quick succession that he was awarded the British Fashion Council’s New Generation Award in 2001, providing the platform to begin showing on an international level the label that bears his name. Lupfer is renowned for his humorously subversive knitwear and inspired approach to jersey daywear and tailoring. His innovative and often surreal use of print, embroidery and graphic embellishment, continues to earn him a devoted celebrity following with fans including Madonna, Beyonce, Rhianna, Katy Perry, Jennifer Lopez, Cara Delevigne, Olivia Palermo, Anna Kendrick and Nina Dobrev. Markus Lupfer’s witty and unique approach has won him loyal customers the world over. Particularly, American Vogue’s Contributing Editor Sarah Mower, who recognizes the cult fan base Lupfer is quickly acquiring. The essence of wit and playfulness in his pieces make people from teenagers to grown ups smile and feel good anywhere.
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